For Ages
4 to 8

NEW YORK TIMES BESTSELLER • Entrepreneur, FUBU founder, and Shark Tank fan fave Daymond John introduces kids to basic ideas about money and starting their own business in this accessible picture book!

Meet Little Daymond and his enterprising friends! When Daymond hatches an idea for a small business to make money to buy a music poster he wants, the whole crew comes together and figures out their unique strengths so they can each get exactly what they want—and even have some change to spare.

Bestselling author and Shark Tank star Daymond John uses this fun story to ignite kids' early interest in how money works--including the concepts of saving, spending, budgeting, and borrowing--to develop a basic foundation of financial literacy that sets children up for success in the future.

Under the Cover